Creating change for good.
Lots of times, we get sent images that are too small, or “lo-res” (short for low-resolution) to use for print. Here’s a helpful guide to understand the difference between using lo-res and hi-res images. The first step to knowing the […]
Read postWe send you a PDF for your brochure and you look at the loooong mess of letters and numbers that is the file name. Why don’t they just name it ‘Brochure.pdf’? you wonder. There is a method to our madness, I promise. Let’s break it down …
Read postHappy April! The smell of fresh air, going outside without a coat, the pop of color in the yard from the daffodils and crocus. It’s the best time of year to open up the windows, air out the house, and sort the closets…why not freshen up your creative assets as well? Here are some ways to go about it …
Read postWhen we finish designing a brand identity, we always send the client a big ol’ zipped file of the final logo in a variety of file formats; EPS, PSD, JPG, TIF, and PNG. Do you ever wonder why we send […]
Read postWhile we are working on your digital images, there are two basic color spaces, also known as modes, that we encounter: RGB and CMYK. They’re not as complicated as you think! For now, let’s focus on the specific use of […]
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