Introducing The Dog Studio
What do you do when you’re a designer and your sister is a photographer? Make cards of course! Even better…dog cards!
Read post
The Workshop Workshop: “Facilitation by Design”
This week I attended a workshop on…workshops. A part of AIGA’s Design for Good initiative, “Facilitation by Design” was led by service design superstar Renna Al-Yassini of user experience firm Adaptive Path. With loads of experience under her belt leading diverse groups to successful solutions, Renna led us through her process of how to prepare and execute a productive collaborative session…
Read postStep 3: Translating Brand into Visual Identity
Here we are at the point where the rubber hits the road in the brand development process. We’ve learned all about your company and described your brand in detail. This is the arty part: creating an identity that reflects all the […]
Read postNew Work: Green Jay Landscaping
Green Jay Landscaping called me in need of some help refining their brand and identity design. While the company had been founded a year before, the logo their web design company had created didn’t quite hit the mark in reflecting […]
Read post2013 Wrap-Up: Our Creative Year in Review
For me, 2013 was kind of a slog. But despite the challenges this year brought, we got to work on some very awesome projects. Here’s what stands out. Wwwordpress! 2013 brought responsive design and some really great WordPress themes that […]
Read postWeb Design: 5 Trends from 2013 that Won’t Go Away Any Time Soon
Just when you think you NAILED that website, another technology comes along to make it seem outdated. It reminds us that the web is fluid and changing all the time. It’s not like print, where you print it and it’s […]
Read postNew Web Work: Stylo Furniture & Design
I was very happy to be asked to revise the portfolio and e-commerce site for my talented woodworker friend Randy Hornman, of Stylo Furniture & Design, as I’ve been a longtime fan. We tried to keep the design clean and elegant — trying to reflect his high standards of craftsmanship. We don’t do too many e-commerce sites, but in this case the client kept it simple, which we like …
Read postStep 1: The Branding Workshop
Recently, we looked at the 6 key elements of successful brand deployment, which gave an overview of our process for developing brands. The first two elements were “Company Definition” and “Corporate Strategy” — makes sense to start with the basics. But how do we get to know the company so well we can define it? That’s where our Branding Workshop comes in …
Read postOur Process
How we make brands and websites is not all that mysterious. Here’s a look at the thinking we put into it. To me (Melissa), following our process is critical for getting it “right.” I’ll let you in on a big […]
Read postInfographic: The 6 Key Elements of Successful Brand Deployment
We know that a brand is much more than just a logo. There’s a lot of research and thinking that also goes into creating crisp, compelling brands. You may be creating a new brand from scratch, or refining an existing […]
Read post
TEXT ME
EMAIL ME
