DESIGN@WORK

Brands are about quality, not quantity. The more concise the brand, the bigger impact you will have. Submit this brand assessment to gauge how it’s doing.

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How we create brands is not all that mysterious. Here’s a look at how we get to our destination.

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Successful brand building must include a deep dive into understanding the culture of an organization, as well as its future goals and vision. We use a workshop format to get to the core of these elements. Here’s how it works.

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A brand framework provides the foundation for your entire brand. It’s a way to describe your brand in a concise and detailed manner. The brand frame will never be shown outside the inner workings of your organization, but it can guide your every decision. 

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Here we are at the point where the rubber hits the road in the brand development journey.

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